This is quite possibly the coolest thing I have ever seen so far in my life! The construction of a 400 foot tower to be built over the London skyline has been proposed for the 2012 Olympics. This ‘cloud’ they are calling it, will ‘float’ above both the Olympic stadium and the city itself. The bubbles of the cloud, which all interconnect and can be used as observation decks, have digital LCD displays on the outside that can relay such information as scores and results of the Olympic games, as well as photos and videos.
The coolest part of this project could come after the games are over, when the cloud’s displays could be used to relay the city’s mood (using Google searches):
“We could provide a custom feed of… searches made by Londoners during the Olympics to give a real time ‘barometer’ of the city’s interests and mood,” said Google, one of the supporters of the project, which has also offered to provide the information feeds.
I could totally see Twitter being a part of this as well. Or seeing certain parts of the cloud change based on the mood of the city. This concept could be viral in other cities in the world and create some very artistic forms of architectural expression.
Here is the official video of the proposal:
The mayor of London has yet to decide on a design, but I am really hoping he chooses this one. I have every intention of going to London for the Olympics in 2012, so maybe I’ll get a chance to float in the cloud!